Author: admin
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Proven Way to Validate Your Business Ideas with Customers
We started a business clinic series where we share business knowledge devoid of business school jargon. If you don’t validate your business idea, it will never see the light of day. Therefore, we teach in simple terms, in a way that the layman who has not been to a business school will understand and apply the lesson…
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How to Develop a Successful Business Model Using the Business Model Canvas (BMC).
A business model is how you create, develop and deliver value to your customers. It is a clear roadmap to value proposition and delivery to customers. One of the tools to develop and create a business model is called the business model canvas (BMC). It was created by Alexander Osterwalder. We have mastered the art…
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Different Classes of Trademark in Nigeria
Oftentimes, we get asked, “what is Trademark and is it necessary in Nigeria.” How do I know the class to register my trademark? Trademark simply means protecting your brand against theft. It is difficult to build a brand in Nigeria; it demands years of hard work, consistency, commitment and money. In other words, it costs…
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How to Build and Pursue Your Passions with Confidence
What’s the one thing holding you back from pursuing your passion? For most of us, it’s fear. The fear of failure, of judgment, of not being good enough. But what if you could transform that fear into fuel? This journey of self-discovery and action is crucial, especially when considering life-changing financial rules for middle-class success.…
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Business Plan Sample for Small Business Owners to Follow
We understand that some of the processes attached to starting a business can be cumbersome and require a lot of mental exercises. Some of which include writing a plan, doing visibility studies, and looking for ways to attract investors. These tasks, ordinarily, discourage prospective entrepreneurs from taking the bold step. This is why we thought to give…
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Benefits of Registering Your Business with the Corporate Affairs Commission (CAC)
Ever wondered why you should register your business with the Corporate Affairs Commission (CAC)? There are many benefits to registering your business with the CAC. In this article, talks about why it’s a great idea to get your business registered with the CAC. When you start a business, the first big step is to make it official…
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Challenges Faced When Trying to Make Money on WhatsApp and How to Overcome Them
Every entrepreneur using WhatsApp to make money faces a few roadblocks, whether it is growing an audience, maintaining engagement, or handling payments. The good news is that these challenges can be solved with the right strategies and mindset. Below is a quick guide to common challenges WhatsApp entrepreneurs face and how to overcome them effectively.…
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How To Make Money Using WhatsApp Status
Your WhatsApp Status is not just for casual updates; it is a powerful marketing space that reaches everyone who has your number saved. With the right approach, you can make money on WhatsApp by promoting products, sharing affiliate links, or showcasing your services directly through engaging status posts. Think of it as your free billboard…
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3 Signs You’re Using the Wrong Credit Card
As your needs change, a card that used to make sense can become a poor fit. With so many credit cards to choose from, you don’t need to stick with the wrong credit card that no longer matches your lifestyle. Look through your wallet once a year, or any time your circumstances change dramatically. Are…
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Do I Need to Trademark My Business Name? The Ultimate Guide to Protecting Your Brand in 2026
Do I need to trademark my business name? It is a question many entrepreneurs ask when starting or scaling a company. In a competitive market where over 5 million new businesses are launched annually in the U.S., according to insights by the U.S. Census Bureau, protecting your brand identity is more critical than ever. This guide explains the benefits of…